LinkedIn is a very powerful social tool used in the business world, but most people aren’t using it to its maximum potential. The majority of people use it for research, reconnecting, and building purposes to strengthen their network and business relationships, which is great, but it can be taken one step further. The article, “Five LinkedIn Strategies You Haven’t Thought Of Before,” by Cheryl Conner offers other ways LinkedIn can prove itself useful.
1. Get the details on the competition
2. Background Checks
3. People finder or difficult to locate individuals
4. A sales tactic
The article breaks down statistics of LinkedIn users as well as goes into further detail behind each strategy presented including specific examples.